One thing I forgot to mention when I wrote about creating an experience for your customer. If you want to get to know your customers by name, one place to find this information is usually on a credit card receipt. A local supermarket I visit does this, they always say, ”thank you for shopping with us Mr. [...]

  It’s day six, time for a quick review of the last five days. If you’ve been following along we’ve established the following to do list so far: 1. Find your niche–find a need in the marketplace and fill it. 2. Become an expert–understand the features and benefits of the products and services you offer. [...]

Thanks to everyone who is reading this series and who has subscribed to the FEEDBURNER in the upper left hand corner of the blog. All you need to do is enter your email address, it just takes a moment. My next tip actually comes from a recent experience at a custom T-shirt store. The store is [...]

Develop a quality presentation.If someone asks “Why should I buy from you?” you should be able to answer without hesitation, giving the person a clear, precise, benefit-filled pitch. Consider making up samples with the prospect’s logo as well as displays showing the colors you offer in CAD-CUT materials and the different effects. Glitter, reflective, fluorescent, and [...]

It’s day 3 of my series, How to Sell More T-shirts in 23 days. I added a new category called How to Sell More T-shirts so you can read the whole series when you click on that category from the list on the right hand side of the blog. DAY 3 Know your competition. Not [...]