Here’s part 2 of Predictions 2012 from Josh Ellsworth of Stahls’ CAD-CUT Direct.  If you’re like me, you may have to read this several times in order to familiarize yourself with some of the vocabulary. Online marketing has buzzwords all its own. Like I mentioned yesterday, keep in mind that online marketing is just one side of your [...]

Thanks to Josh Ellsworth of Stahls’ CAD-CUT Direct for all your input on what will be happening this year for the heat printing specialist. Josh submitted several predictions that have to do with online marketing for your custom apparel business. Since there were so many, I decided to break it down in sections that will be [...]

So glad to see that some of my advice for selling more t-shirts actually works! I heard that Missy from Gail’s Flags called to place an order for 54 Glitter Flake logos. She said: “I cut one of these logos for myself and wore it to a football game. When I left the game, I [...]

With less than 6 days until December 25th, there is still plenty of time to help your customers create the personalized gifts they are looking for. It’s easy with a box of Cooper or Jiminy Cricket lettering. Personalization with little letters is the ultimate upsell–you only invest pennies and can charge the customer up to [...]

I was reading the Stahls’ ID Blog from last month, a posting by Jodi Weiler of Stahls’ ID Direct.  I agree with Jodi that this is a niche market you should consider looking into if you are on the search for new customers. Roller derby uniforms are very custom and offer many opportunities to use [...]