If you are a frequent reader, you’ll know that I ususally reserve this time of year to post predictions from folks within the GroupeSTAHL family. I will be doing so the rest of this week and wanted to start things off with some thoughts on where artwork is headed in 2012 from one of our [...]

I almost forgot to share the biggest news of all…the SGIA Expo is where we first announced to the industry that Great Dane Graphics, founded by Dane Clement, is now part of the GroupeSTAHL family. Dane and his team have been working with us for some time, creating the artwork for the first Transfer Extreme™ [...]

Day 23–REPEAT, REPEAT, REPEAT Even if you’ve read all my suggestions over the past 23 days, and believe that you actively market your business and work your customer base on a daily basis, don’t fall into the trap you think that EVERYONE out there already knows who you are, what you do, what you sell. If [...]

DAY 21–USE SOCIAL NETWORKING Even if you don’t have a website for your business, there’s no reason why you can’t have a Facebook page. You’ve probably heard good and bad things about making a Facebook business page, but there’s no reason to be afraid of looking into this powerful marketing tool. If you really don’t [...]

Day 18–ADD YOUR TAG TO EACH SHIRT This may have been mentioned before in a list of things to do, but it deserves its own posting. If you are not doing this already, you are missing future sales opportunities. You may think that your customers will remember where they purchased their shirts, but it’s always [...]