Input from the Front Line–The truth behind the predictions

If you read some of our predictions for 2010 from various GroupeSTAHL people, you might be wondering how accurate they really were. Well, we’re only into February, but we have received some valuable feedback from customer service reps at Stahls’ ID Direct as to what is going on out there. On average our reps have [...]

Before and After–What A Difference Lettering Makes

It seems I’m not the only one who thinks that the idea of promoting the service of adding lettering to existing or pre-printed garments is a good idea. Josh Ellsworth mentioned that he laughed when he read my blog post this morning about the MI Elite Volleyball club because his already submitted article for the [...]

6 More Weeks of Winter? Time to Get Busy!

Well it seems Punxsutawney Phil saw his shadow this morning, which according to tradition means that we are in for another 6 weeks of winter. But that’s no reason to crawl back under the covers. Spring on the way means getting ready for one of your busiest seasons of the year. It’s time to check [...]

Predictions 2010 Part 4 of a Continuing Series in January

Thanks for all the positive feedback I’ve been getting on this series of predictions for 2010 from GroupeSTAHL people around the world. So far we’ve heard from Brian Baker, Product Research and Development, Josh Ellsworth,  Stahls’ CADCUT Direct and Ulrike Andre, Stahls’ International. Now I have a submission from David Wheatley, who has been with [...]

Heat Printing Predictions, Trends, Ideas 2010 Part 2

Hope everyone is getting off on the right foot in 2010. It’s going to be an exciting year and I have more predictions, marketing ideas and trends to share with you from GroupeSTAHL folks. Thanks for all your positive feedback on my recent posting on predictions for the heat printing industry for 2010. I have [...]

It’s Time to Get Short

As the owner of an international business, I keep my eyes and ears open for signs of economic recovery and what I’ve been noticing lately is a shift within the garment decorating industry.  Many industry contacts are experiencing all time new lows as large orders of custom garments done with the traditional methods of  screen [...]

Not really my color either

Neon colors are always in fashion somewhere, aren’t they? Personally, I think they look better on the beach or on the slopes, but it seems the NFL’s Seattle team, the Seattle Seahawks, is giving it a go on the gridiron.  In defense of Seattle’s marketing team, or whoever came up with the idea, I’m always [...]

What Are You Up To?

I just received a comment from a customer who is combining Fashion-FILM™ Electric with rhinestones. Here’s what the comment said: We are having great success combining Prism and rhinestones. We sure would like to see other colors in prism!!!
We would love to see a photo of that, wouldn’t we? Hopefully Jan Stackhouse, owner of [...]

How You Can Help Your Customers

How do you help people get the most bang for their garment decorating buck these days? One way is to always offer them more than one choice. For example, you can show people what their design will look like in one color, at a particular price or in two-color, for just slightly more. This way [...]

Thermo-FLOCK Rocks

You can’t really tell from the picture, but the golf towel and all the items in it have been decorated with CAD-CUT(R) Thermo-FLOCK(R). If you’ve got a client who needs golf towels but who doesn’t want, can’t afford or can’t wait for screen printing or embroidery, Thermo-FLOCK(R) is an ideal solution. It seems like I’ve been promoting this idea for [...]