Input from the Front Line–The truth behind the predictions

If you read some of our predictions for 2010 from various GroupeSTAHL people, you might be wondering how accurate they really were. Well, we’re only into February, but we have received some valuable feedback from customer service reps at Stahls’ ID Direct as to what is going on out there. On average our reps have [...]

Before and After–What A Difference Lettering Makes

It seems I’m not the only one who thinks that the idea of promoting the service of adding lettering to existing or pre-printed garments is a good idea. Josh Ellsworth mentioned that he laughed when he read my blog post this morning about the MI Elite Volleyball club because his already submitted article for the [...]

6 More Weeks of Winter? Time to Get Busy!

Well it seems Punxsutawney Phil saw his shadow this morning, which according to tradition means that we are in for another 6 weeks of winter. But that’s no reason to crawl back under the covers. Spring on the way means getting ready for one of your busiest seasons of the year. It’s time to check [...]

More Predictions 2010

We might have to continue our predictions into February, since the month of January is pretty much over…how did that happen? January went by quickly, with a lot happening around GroupeSTAHL, the PPAI show in Las Vegas, the Imprinted Sportswear Show in Long Beach, the launching of CAD-CUT Direct.com, …I didn’t even have a chance [...]

November Heats Up with Heat Press Webinars

With Halloween over, and I hope you all have recovered from your sugar hangovers, it’s time to forge ahead towards the holiday season. Don’t miss out on sales this year because you get an order for something you normally don’t print or normally can’t embroider. That’s where heat printing comes in.  If you own a [...]

Why we invented heat applied lettering

Just finished an article in the online New York Times that not only made me laugh, but it reminded me about why my father started offering lettering with a thermal adhesive that people could apply themselves–he was tired of people complaining about the spelling mistakes they said he made!  ( Stahls’ Felt Stamping, the original [...]

Not really my color either

Neon colors are always in fashion somewhere, aren’t they? Personally, I think they look better on the beach or on the slopes, but it seems the NFL’s Seattle team, the Seattle Seahawks, is giving it a go on the gridiron.  In defense of Seattle’s marketing team, or whoever came up with the idea, I’m always [...]

How You Can Help Your Customers

How do you help people get the most bang for their garment decorating buck these days? One way is to always offer them more than one choice. For example, you can show people what their design will look like in one color, at a particular price or in two-color, for just slightly more. This way [...]